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Chamrundigital group

We are specialized in Digital Marketing and providing services such as Search Engine Optimization (SEO), Search Engine Marketing (SEM), Google Analytics, Segmentation and Re-marketing, Custom Affinity Audiences and targeting, Email & Mobile Marketing, CRM and Social Media Marketing and advertising.

Blog-Chamrun Digital Group

Digital Marketing, Production, Education, Health and IT Solutions

UOA Hospitality Appoints Chamrun Digital as Digital Marketing Agency for Komune Living

UOA Hospitality has appointed Chamrun Digital as a digital marketing agency to run digital advertisement campaigns in 2019 and 2020 for their latest project, Komune Living that is expected to launch in October 2019.
UOA Hospitality is the hospitality arm of UOA Group, one of Malaysia’s leading property developers. Established in 2011, the company currently manages four distinctive properties in the Bangsar South district of Kuala Lumpur, spanning the hotel, serviced residence, co-working space and event sectors.

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75 Hits

Chamrun Digital Acquires and Invests RM500k into Cell Malaysia

Medical tourism in Malaysia is a booming industry that is expected to rake in RM80 billion by the year 2020. Announced as the ‘Best Country in the World for Healthcare’ in the year 2015 to 2017 by International Living (Global Retirement Index), Malaysia continues rank among the best providers of healthcare in all of South-East Asia.
“Malaysia has won the number one spot in the International Medical Travel Journal’s award for ‘Health and Medical Tourism Destination of the year’ in 2015 and 2016. Health travellers who visit Malaysia save 65% to 80% on health cost compared to the cost in the US.” - Malaysian Healthcare Travel Council

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65 Hits

Digital Marketing Trends To Look Out For In 2019

The digital marketing industry is constantly changing with time. Every business is competing to get out there whilst learning new trends and perfecting the old. Get ahead of your industry with these strategies for the new year. 
1. Let Automation Work For You With the amount of email marketing and social media management tools out there, I’m sure it isn’t impossible to find one that would help you achieve...
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48 Hits

Top 5 Video Marketing Tools

What's so great about video marketing? Video marketing is one of the most successful campaigns in promoting your brand online. Companies, mobile applications, and websites started using video marketing to grab the attention of customers and convey details of their products and services available. Nowadays, it is much easier to create a video because video marketing softwares whose sole aim is to make your task quick and easy at an affordable rate...

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57 Hits

Top 10 Email Marketing Tools

Email marketing is an effective method for any scale of business starting from small to large. Statistics prove the potential of the email marketing tools as data shows that 205 billion emails are sent out per day. Email users are vastly growing and they might reach three billion by 2020. Hence, it is very important to reach out to your target audience by maximizing email marketing. 

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49 Hits

What Is Segmentation Analysis And How Is It Done?

Segments are known as groups or sections. In marketing terms, we use segments to separate the market with similar types of characteristics such as common interests, needs, lifestyle or even demographics. The objective of market segmentation is to identify which groups of consumers would be the most profitable or which would have the most potential when it comes to your business.
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42 Hits

How Does Facebook Custom Audiences Help With Re-marketing?

Facebook Custom Audiences helps in narrowing down the targeted audience you’d like to show your advertisement to. It ensures that you reach the specific and necessary audience instead of selling products or services to people whose lifestyle don’t relate and all. For example, let’s say you’re selling hair shampoo but you’ve not gone international. Adjust your audience to cater to that by changing your location range to your country. This is where we target the location.

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46 Hits

What Is Google Display Network And How Does It Help With Re-marketing?

We all know of Google Adwords, but did you know that Google Adwords is split into two different sections? Most of us just assume that Google Adwords does what the Google Search Network does. That is to display text advertisements on the search engine results. But apart from that, Google Adwords also comprises of Google Display Network.
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41 Hits

What Are Email Sequences And How Do They Work

Email marketing has been thriving since the 1990s and believe it or not, it is one of the most powerful marketing strategies that is 40 times more effective at acquiring new customers than Facebook or Twitter. Amazing isn’t it? Unfortunately, email marketing isn’t being used to its fullest potential in our present time. Let’s speak about email sequences and how to fully utilise them in email marketing efforts.
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42 Hits

Tips On Building Successfully Automated Emails For A Seamless Marketing Experience

Email marketing is crucial in sending out updates on the latest sales, recent purchases or even reminders on non-purchased items that your customers have added to cart. Emails are important to serve as a reminder and a prompt to your customers to either initiate action or remind them. Of course, it does take time to personally notify your customers which is why we have email automation to simplify a tedious task. 

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41 Hits

How to have a good Call To Action (CTA) Marketing

Call to Action is simply a marketing technique to prompt customers to carry out a certain action. For example, the phrase ‘Sign Up Now!’ attempts to persuade customers to sign up for a program or even a newsletter. Now a CTA may not sound or look important but it sure does make a big difference in your conversions, revenue, business and profits!

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50 Hits

B2C Marketing and its Importance

B2C stands for Business to Consumer Marketing. This refers to a company’s strategy on targeting individuals that look for services or everyday products based on their feeling of spontaneous need. B2C marketing also costs less as companies do not need to invest in softwares and office space.
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45 Hits

Best Strategies for Cloud Marketing

Cloud Marketing is a way to put all of a company’s online marketing efforts under an umbrella term. Unlike the traditional print, television and radio marketing, cloud marketing has allowed brands and companies to connect with their customers more personally, be it through an online site or even on social media. Out with the old and in with the new!

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42 Hits

How to Generate Good Quality Leads with Influencer Marketing

An influencer is an individual who has a following in a particular niche, that has the power to influence their followers towards a particular brand, product to service. Nowadays, individuals as such come in handy as social relationship assets to brands that result in a collaboration to achieve their marketing objectives. It’s a win-win situation.
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42 Hits

Tips on How to Make Your Website Relevant to Your Clients

Websites are the flyers of the 21st century. It is almost unlikely to come across businesses, especially big-timers, who operate without a website. Of course small old home-grown businesses may not have websites but to your surprise, you’d find that many of them do. Websites are important when it comes to updating your customers or potential customers with the latest promotions, the latest news in the industry, your company’s details and contact details or even if there is a job vacancy. It has become a platform where communication takes place between consumer and business.

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42 Hits

What is Google AdWords and How Does It Work?

Google AdWords is Google’s online advertising service where advertisers pay to advertise on Google platforms such as Google+, Youtube, Gmail and also affiliated content sites such as Lowyat and Malaysiakini. 
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43 Hits

Best Ways To Use Instagram As A Marketing Tool

Instagram has definitely made a name for itself as one of the largest social networks today! Anyone and everyone can sign up and register for an account. Most of all, this social network is free! Instagram started off by allowing users to only post pictures, as years went by, they have updated the functionality of the app countless of times to what Instagram is today. We now have InstaStories, InstaMessages, we can upload multiple photos and videos and many more. We even have a full blown range of filters!

As Instagram progressed, its users progressed along with it and many used it to sell items and promote services. Soon Instagram became the network with the highest engagement rate compared to other social networks. 
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50 Hits

How Does Video Marketing Work On Youtube?

Video marketing means using videos to market your content. Be it promoting your company, product or service. It is an integrated marketing communications plan designed to increase audience engagement through social activity.
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48 Hits

Influencer Marketing

An influencer is an individual who has a following in a particular niche, that has the power to influence their followers towards a particular brand, product to service. The majority of these influencers fall into 4 distinct categories, celebrities, industry experts, bloggers and content creators, and lastly, micro influencers aka. Everyday people who have become known of their knowledge on a niche area. Nowadays, individuals as such come in handy as social relationship assets to brands that result in a collaboration to achieve their marketing objectives. It’s a win-win situation. Why? 
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49 Hits

Affiliate Marketing

If getting a passive income is your goal then affiliate marketing is for you! Affiliate marketing works in a sense where if you were to market a product through an affiliate network, and someone purchases the product through your own marketing abilities, you earn a commission. There really are no limits to this. 
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44 Hits

Latest Blogs

29 July 2019
Chamrun Group Blogs
UOA Hospitality has appointed Chamrun Digital as a digital marketing agency to run digital advertisement campaigns in 2019 and 2020 for their latest project, Komune Living that is expected to launch in October 2019.UOA Hospitality...
14 March 2019
Chamrun Group Blogs
Medical tourism in Malaysia is a booming industry that is expected to rake in RM80 billion by the year 2020. Announced as the ‘Best Country in the World for Healthcare’ in the year 2015 to 2017 by International Living (Global Retirement Index), Malay...