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Chamrundigital group

We are specialized in Digital Marketing and providing services such as Search Engine Optimization (SEO), Search Engine Marketing (SEM), Google Analytics, Segmentation and Re-marketing, Custom Affinity Audiences and targeting, Email & Mobile Marketing, CRM and Social Media Marketing and advertising.

Blog-Chamrun Digital Group

Digital Marketing, Production, Education, Health and IT Solutions

How Does Video Marketing Work On Youtube?

Video marketing means using videos to market your content. Be it promoting your company, product or service. It is an integrated marketing communications plan designed to increase audience engagement through social activity.
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43 Hits

Best Ways To Use Instagram As A Marketing Tool

Instagram has definitely made a name for itself as one of the largest social networks today! Anyone and everyone can sign up and register for an account. Most of all, this social network is free! Instagram started off by allowing users to only post pictures, as years went by, they have updated the functionality of the app countless of times to what Instagram is today. We now have InstaStories, InstaMessages, we can upload multiple photos and videos and many more. We even have a full blown range of filters!

As Instagram progressed, its users progressed along with it and many used it to sell items and promote services. Soon Instagram became the network with the highest engagement rate compared to other social networks. 
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46 Hits

What is Google AdWords and How Does It Work?

Google AdWords is Google’s online advertising service where advertisers pay to advertise on Google platforms such as Google+, Youtube, Gmail and also affiliated content sites such as Lowyat and Malaysiakini. 
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40 Hits

Tips on How to Make Your Website Relevant to Your Clients

Websites are the flyers of the 21st century. It is almost unlikely to come across businesses, especially big-timers, who operate without a website. Of course small old home-grown businesses may not have websites but to your surprise, you’d find that many of them do. Websites are important when it comes to updating your customers or potential customers with the latest promotions, the latest news in the industry, your company’s details and contact details or even if there is a job vacancy. It has become a platform where communication takes place between consumer and business.

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38 Hits

Best Strategies for Cloud Marketing

Cloud Marketing is a way to put all of a company’s online marketing efforts under an umbrella term. Unlike the traditional print, television and radio marketing, cloud marketing has allowed brands and companies to connect with their customers more personally, be it through an online site or even on social media. Out with the old and in with the new!

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39 Hits

B2C Marketing and its Importance

B2C stands for Business to Consumer Marketing. This refers to a company’s strategy on targeting individuals that look for services or everyday products based on their feeling of spontaneous need. B2C marketing also costs less as companies do not need to invest in softwares and office space.
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41 Hits

How to have a good Call To Action (CTA) Marketing

Call to Action is simply a marketing technique to prompt customers to carry out a certain action. For example, the phrase ‘Sign Up Now!’ attempts to persuade customers to sign up for a program or even a newsletter. Now a CTA may not sound or look important but it sure does make a big difference in your conversions, revenue, business and profits!

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  46 Hits
46 Hits

Marketing Positioning

Positioning in marketing is a concept that outlines what businesses should do to market their product or service to their customers. Positioning creates an image for the product or service based on the audience. The better your positioning strategy, the more effective your marketing strategy is for your business. This elevates your marketing efforts and helps a consumer move from knowing about the product or service to actually purchasing.

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35 Hits

Voice Search Marketing

If you’re an apple user then Siri would sound very familiar to you. If you’re an android user, then maybe Cortana, Alexa or even Echo. Voice search refers to your mobile or desktop personal assistant that is activated through speaking, voice.

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32 Hits

Affiliate Marketing

If getting a passive income is your goal then affiliate marketing is for you! Affiliate marketing works in a sense where if you were to market a product through an affiliate network, and someone purchases the product through your own marketing abilities, you earn a commission. There really are no limits to this. 
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42 Hits

Influencer Marketing

An influencer is an individual who has a following in a particular niche, that has the power to influence their followers towards a particular brand, product to service. The majority of these influencers fall into 4 distinct categories, celebrities, industry experts, bloggers and content creators, and lastly, micro influencers aka. Everyday people who have become known of their knowledge on a niche area. Nowadays, individuals as such come in handy as social relationship assets to brands that result in a collaboration to achieve their marketing objectives. It’s a win-win situation. Why? 
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45 Hits

Digital Marketing For Higer Education

Digital marketing is the marketing of products or services through digital media. As technology is a strong factor in what we do everyday, digital marketing has grown into a more efficient and prevalent way to market your products or services. A few of the many digital marketing strategies are search engine optimization (SEO), web design, e-mail marketing, social media advertising, marketing automation which may be achieved through our company.

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  32 Hits
32 Hits

Facebook Lead Generation

A lead is a term that means potential customers who have expressed some interest in your product or company that have provided you with their contact information so that you, as a company can follow up with more information on your product or services.

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32 Hits

Best Social Media Strategy To Get More Targeted Leads

Leads are potential customers who have expressed some interest in your product or company that have provided you with their contact information so that you, as a company can follow up with more information on your product or services. One thing that’s better than leads are TARGETED LEADS. Targeted leads are the best because they are the people who are most likely interested in what you are selling. Unlike leads who could be anyone from anywhere with any interest, a targeted lead could be controlled to a group of people from a specific demographic for example.

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35 Hits

Why Landing Pages Are Important To Increase Your Conversion

A landing page is a webpage someone lands on after clicking on a call-to-action button. They are standalone pages that are dedicated to a specific marketing campaign. How are landing pages different from the usual homepage of your website? Well, landing pages usually have one specific purpose leading you to complete one specific task for example, filling in your details in order to receive a free printable, compared to the homepage of your website that allows you to do a bunch of things along with all the distractions of other call-to-action buttons.

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  35 Hits
35 Hits

Social Media Marketing

Social media marketing is the use of websites or social media platforms such as Facebook, Twitter, Instagram, LinkedIn, and many more to promote a product or service. Its a powerful way for businesses to reach both prospects and customers. Social media marketing involves creating and sharing content such as text, images or even videos on social media platforms to increase audience engagement and achieve your marketing and branding goals.
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33 Hits

Digital Marketing Trends To Look Out For In 2019

The digital marketing industry is constantly changing with time. Every business is competing to get out there whilst learning new trends and perfecting the old. Get ahead of your industry with these strategies for the new year. 
1. Let Automation Work For You With the amount of email marketing and social media management tools out there, I’m sure it isn’t impossible to find one that would help you achieve...
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46 Hits

Email Marketing And Its Significance

Email marketing is the act of sending commercial messages such as advertisements and announcements to potential clients or current customers through email but most importantly to develop relationships with them. Most businesses use this approach to gain customer loyalty by sending emails notifying customers or potential clients about an ongoing sale or promotion or to announce, for example a new product release of that particular brand. Email marketing has customers in the loop and keeps them updated on all the happenings of your brand.

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  35 Hits
35 Hits

Video Marketing

To simply put it, video marketing means using videos to market your content. Be it promoting your  company, product or service. It is an integrated marketing communications plan designed to increase audience engagement through social activity. 
 
The digital landscape has changed so much in the past few years and this is where video marketing comes in handy. People are constantly engaged on their mobile phones, scrolling through Facebook, Twitter, Linked-IN, Instagram and many more social media sites. What do you think they see? Images and videos! People nowadays do not have the time to scroll through floor length posts while multitasking.
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  35 Hits
35 Hits

Content Marketing

Content marketing is a strategic marketing approach focusing on reliable, high-quality, relevant content to attract an audience. There are many types of content marketing such as infographics that include charts, statistics and graphs, webpages, podcasts, videos, books and many more.

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  34 Hits
34 Hits

Latest Blogs

29 July 2019
Chamrun Group Blogs
UOA Hospitality has appointed Chamrun Digital as a digital marketing agency to run digital advertisement campaigns in 2019 and 2020 for their latest project, Komune Living that is expected to launch in October 2019.UOA Hospitality...
14 March 2019
Chamrun Group Blogs
Medical tourism in Malaysia is a booming industry that is expected to rake in RM80 billion by the year 2020. Announced as the ‘Best Country in the World for Healthcare’ in the year 2015 to 2017 by International Living (Global Retirement Index), Malay...